How to increase your cybersecurity and win new business

29.04.2019

Most business owners and managers are now aware that taking appropriate cybersecurity precautions is as important as paying the VAT on time. Those organisations that still don’t get it are issuing an open invitation to the fraudsters and criminals to make their lives a misery!
 
But did you know that, for a relatively modest investment, you can put in place some very effective, common-sense cybersecurity measures AND open up a world of new business opportunities in the process? “Great, how do I do that”, I hear you say!
 
Well, I’m a big fan of the government-backed, industry-supported Cyber Essentials accreditation scheme, because it can help your business in so many ways:

  • It’s a simple and effective way to ensure that you have essential security processes and measures in place to help protect your business from attacks
  • It gives you a clear picture of your current cybersecurity status, and a roadmap to add additional security systems and processes when required
  • Certification means that you will be recognised as having achieved a respected cybersecurity quality standard
  • It puts you in a position to go for the full Cyber Essentials Plus accreditation which pre-qualifies you to bid for many central government and public sector contracts, that would otherwise not be available to you
  • It’s a valuable, public symbol of your commitment to cybersecurity and data protection, that you can use with pride in sales and marketing communications to your existing customers, sales prospects and other stakeholders, adding weight and value to your offer.

In a recent report by CyberGuard, part of the OGL Group, 84% of accredited companies surveyed said that Cyber Essentials had “helped their business to win contracts”, with other respondents highlighting “the importance of the certification in reassuring their customers”.

So, if you don’t currently have Cyber Essentials certification then I would urge you to seriously consider it. Your existing IT support provider should be able to help and advise you on this (hopefully they have already) although it will need to be led by an internal advocate who is familiar with other areas of the business as well as technology.
 
We are a Cyber Essentials-certified business ourselves and work with senior managers responsible for achieving certification within our client base, providing a wide range of practical information, advice, and guidance, to help them with their Cyber Essentials programme and to complete their submission.
 
If you’d like to discuss your IT support requirements and how we can assist you to become part of the Cyber Essentials community, boosting your security and sales potential – call us on 03300 886116 and mention Cyber Essentials.
 
Phil Bird
Managing Director, The PC Support Group